If you’ve been keeping up with Campaign Now, you know that we are strong advocates for diversifying your fundraising strategy and doing it well. By going a little further than adding an exclamation mark to your logo, you can gain people’s attention, keep them interested, and turn them into donors.
Former U.S. Rep. Walt Minnick during a tele-townhall
Imagine you had a reasonably inexpensive and effective way to reach thousands — if not tens or hundreds of thousands — of voters interested in hearing your message and sharing their thoughts. Would you jump up and yell, "Sign me up!"
Of course you would. Efficiently engaging with and helping the public are the very reasons you're in politics, or are campaigning for office.
We're not talking about Twitter, Facebook, or email blasts here, important as they are in getting messages out.
A Real Conversation, with Real Results
We are talking about a real-time, live conversation with your supporters and potential supporters — the interested public who want to interact with you without being limited to 140 characters or a response box. The people willing to ask questions, take part in polls, sign up for emails, and possibly volunteer or otherwise offer to assist your campaign.