18 Feb 2014
February 18, 2014

Our Grassroots Approach to Issues and Elections

 

bigstock-Your-Vote-Counts-card-with-col-79710430.jpgPolitical campaigns are run on engaged voters eager to support their respective party or 
cause. We specialize in a grassroots approach to voter involvement, using popular media in varied and far-reaching ways, and we have a team of specialists that can optimize any campaign via these methods. These
tactics speak directly to voters and encourage them to action. Here are some strategies we’ve used for our clients:

Issue Advocacy Campaigns

This campaign strategy uses direct mail, phone calls, canvassing, and events to deliver your message directly to voters. It’s a grassroots approach that aims at building a strong base in support of your issues. These cost-effective, viral networking tactics are also easy on campaign budgets and big on outreach.

Digital Campaigns

Contacting voters via the virtual world can be a difficult but rewarding task. The infinite possibilities of digital media offer unlimited opportunities. In our digital campaigns, we engage voters using the same media forms they’re using, with viral marketing techniques like social media and email blasts, to present attractive and informative content. Digital campaigns are cost friendly and effective.

Advertising

We put a modern twist on traditional advertising. We know that voter interest is key to the success of any campaign, and awareness is the motor that drives interest. With the assistance of traditional forms of advertising such as yard signs and local TV spots, we customize campaigns to fit your needs. Ultimately, we create content that grabs the attention of your voter base and of potential voters in your area.

Whether it be viral marketing, social or traditional media advertising, or issue-advocacy campaigns, we have the tools and team to create a successful campaign. We understand the latest and most successful grassroots strategies, and stand ready to mobilize them in support of your efforts.

Interested in what our grassroots approach has to offer? Contact Campaign Now today by calling (414) 465-8475 or email info@campaignnowonline.com.

Patrick Johnson

Written by Patrick Johnson

Currently maintaining projects and evaluating workflow. Development of products including market potential, pricing analysis, and marketing strategy at iButtonLink LLC