Keeping volunteers engaged is always a challenge throughout the campaign season. One of the most challenging times to motivate and retain volunteers is during the winter season. Too often campaigns are battling against time commitments, slow schedules, and poor weather. Below you will find a few tips to help keep volunteers active during this typical sluggish season.
Winter and end of the year holidays are an unforgiving time for candidates and campaigns. Time and money, the backbone of any strong campaign, obviously suffer due to cold weather and an abundance of holidays. Thinking of asking people to volunteer around Thanksgiving, Hanukah, Christmas, or New Year’s Eve? Forget it. Fundraise around Black Friday or Christmas? Good luck.